Redefining Responsible Travel in Sonoma County | What Are We Doing Here?!

What does it mean to travel sustainably in Sonoma County? It means caring for the land, connecting with the community, and helping preserve the natural beauty that makes this region so special to visit and live in. We sat down with Frank Filice, VP of Marketing and Communications at Sonoma County Tourism, to learn more of the ways visitors to Sonoma County can engage and connect with its people and environment. Through programs like Rewards for Rubbish, Kind Traveler, and the Sonoma County Leave No Trace Coalition, visitors are invited to explore responsibly and give back along the way. With thoughtful partnerships and education-driven initiatives, Sonoma County is redefining what it means to be a conscious traveler.