Celebrating National Travel & Tourism Week at the California Welcome Center Santa Rosa

Thank you to everyone who joined us at the California Welcome Center Santa Rosa to kick off National Travel & Tourism Week (NTTW), taking place May 4–10, 2025! The event marked a spirited start to a weeklong celebration of the power of travel and the people who make Santa Rosa a welcoming, unforgettable destination.

We’re deeply grateful to our amazing hospitality partners who help us tell Santa Rosa’s story every day. Special thanks to Tilted Platter for the delicious charcuterie cups, Stonemason Cellars for the wine tasting experience, and Twin Pine Casino & Hotel and Snoopy’s Gallery & Gift Shop for contributing fantastic raffle prizes that delighted our guests.

We also want to recognize the vital support of our partners at Sonoma County Tourism. Their collaboration strengthens our efforts at Visit Santa Rosa, expanding our reach and enhancing the way we promote our region to visitors both near and far.

This kickoff event was not only a celebration, but also an opportunity to share the work we do at Visit Santa Rosa and through our California Welcome Center. We were especially excited to debut our latest initiative — an updated Peanuts on Parade statue map, highlighting locations in Santa Rosa and beyond. It’s just one of the many ways we’re celebrating National Travel & Tourism Week and the unique experiences that set our community apart.