Local and State Policy Platform - Downtown Santa Rosa
A vibrant downtown is crucial in recruiting a high-quality workforce and for new business development, providing recreation and retail opportunities for residents, and providing attractions for tourism. Economic studies conducted by the City of Santa Rosa demonstrate the highest tax return and property value are in the city’s downtown areas, providing the highest economic return on investment.
To capture the return on investment to develop Courthouse Square, we support using City resources in the form of land and/or incentives to encourage critical housing and commercial developments downtown.
We support initiatives to expand the employment base in the downtown and efforts to retain City/County employment downtown, including support of events, cultural opportunities, and beautification, and the redevelopment of city and county facilities in downtown.
Community Benefit Districts
We support Community Benefit Districts (CBD) to enhance the greater Downtown Santa Rosa area and Railroad Square area by improving cleaning, safety, orderly, attractive, and well marketed with special events and programs, and to increase commerce within the boundaries.
We support the creation of Enhanced Infrastructure Financing Districts (EIFD), reconstituted Redevelopment Zone mechanisms, and other funding opportunities that do not increase the local tax burden while channeling funding to critical housing and infrastructure projects.